Research/Strategy
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Good marketing is underpinned by a solid value proposition and communication strategy. Let P and P assist you to:
- Understand your target markets and your customers’ needs
- Define your company’s products and solutions in relation to your customers’ needs
- Define the business benefits for your customers using your products services/solutions
- Position your company, products and solutions to differentiate you in the market place
- Develop your value proposition which guides all marketing and sales
- Develop a communication strategy for internal and external target audiences
- Develop a communication plan in line with your strategy
- Roll our your communication plan
- Measure, evaluate and report
Public Relations
P and P offers a range of public relations and communications services to suit your individual requirements and budget. There services include strategy, development and implementation, positioning and messaging, media strategy, engagement and monitoring, media relationship building, writing and syndication of media stories. Read More.
Digital
P and P’s digital communications’ services are measurable and complement the traditional PR services. A hallmark of P and P’s digital services are the roll out of successful integrated campaigns focussed on digital platforms that engage the target audience across B2B sectors with the purpose of generating interest and enquiries to drive sales. Read More.